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About SaaS Insights

Empowering SaaS Developers with Cutting-Edge Analytics

Welcome to SaaS Insights, your premier destination for actionable intelligence and analytics designed specifically for Shopify apps. Our mission is to equip developers with the tools and insights needed to optimize their apps, enhance user experience, and drive growth in the competitive Shopify App Store environment.

Our Mission: Insight, Optimize, Succeed

At SaaS Insights, we believe that data-driven decisions are the cornerstone of success. Our goal is to transform raw data into meaningful insights, enabling developers to streamline their operations, improve customer engagement, and increase revenue. We are committed to providing state-of-the-art analytics and metrics that empower you to make informed decisions and stay ahead in the fast-paced world of SaaS.


Having developed several Shopify apps, we encountered difficulties in tracking metrics like MRR and churn, and found Google Analytics a tangled mess to extract relevant data from. Thus, SaaS Insights was born. Over 18 months, we rewrote the app twice to ensure it met the highest standards. Officially launched in December 2023, SaaS Insights is dedicated to continually improving and finding innovative ways to deliver valuable insights for your Shopify app.

Our Team

Ben – The Tech Visionary
With a background deeply rooted in technology and a penchant for turning intricate code into seamless solutions, Ben is the driving force behind the technical marvels at SaaS Insights.

Aoife – The Strategic Leader
Aoife wears many hats at SaaS Insights, handling everything outside the tech realm with finesse. From business strategy to customer relations, Aoife ensures that every facet of SaaS Insights aligns with our commitment to excellence. Her leadership, strategic thinking, and dedication keep the company on a path of continuous growth.

What Sets Us Apart

Comprehensive Analytics
Our platform offers a full suite of analytics tools tailored for Shopify app developers, including customer journey tracking, revenue analysis, and complex report generation.

Innovation and Evolution
We continuously update our solutions to integrate the latest advancements in technology, ensuring you always have access to cutting-edge tools.

Exceptional Support
You will be talking directly to our founder Ben. With years of experience running Shopify apps and having build this platform from the ground up you’ll be getting the best guidance to help you get the most out of our platform and achieve your business goals.

Join us on this exciting journey as we redefine the landscape of metrics and analytics for Shopify app developers. Discover how SaaS Insights can help you unlock the full potential of your Shopify apps and drive your success to new heights.

SaaS Insights – Insight, Optimize, Succeed.